Thursday, February 10, 2011

LEE SHOPPING BAG













This may just be the coolest shopping bag EVER. A shopping bag that can be 100% reused one way or the other, designed by Happy Creative Services of India:

"With the relevance of eco-friendly initiatives increasing every day, Lee wanted an innovative solution that would display their affiliation towards the same and also spread the message amongst their customers.

To drive the message home in a fun and effective way, we went for something a bit more inventive than just a bag made of recycled paper. The ‘Never Wasted’ shopping bag that can be reused in one way or another. Some for fun, some for function, but nothing ever goes into the trash. Not only did this make the idea long-lasting and interactive but also conveyed the message in a fascinating manner. A surge in interest from patrons forced us to produce 100 times more bags than the initial production of 3,000 bags."


-AM-

ANGRY BIRDS BENTO



-AM-

Tuesday, February 8, 2011

Friday, February 4, 2011

The Sliding House


looks like an ordinary house but wait until it unfold the mystery..


The idea is, at heart, incredibly simple – taking only six minutes to fully unsheathe, come rain, shine or tropical storm the family are free to choose between the cooling giant greenhouse in the summer months, and come winter, they are able to slide the roof back over to protect the less insulating glass interior.

Seasonal, adaptive and responsive are undoubtedly architectural buzzwords de la mode, so, whilst Russel and de Reijke’s build may be beautiful, the brains that lie beneath are free – nay, encouraged - to make themselves known.